Bolden Skincare is hitting shelves at Walmart—and it’s a big step for the affordably-priced brand. 

Bolden’s line is now in the aisles of more than 1,000 Walmart stores nationwide. It has the biggest presence being in Texas, Georgia, Florida, North Carolina, South Carolina, and California.

Bolden has curated a collection of five products for Walmart customers including three of its top-selling products (a Skin Clarifying Cleanser, a Brightening Glycolic Acid Toner, & an SPF 30 Brightening Moisturizer) in new and exclusive sizing along with the debut of their Dark Spot Fix, which can only be found at Walmart.

Consumers can also purchase the Skin Basics Kit – 3 steps of essentials which includes the cleanser, toner, & moisturizer.

Since its launch in 2015, founders Chinelo Chidozie and Ndidi Obidoa exclusively sold the vegan and cruelty-free skincare line on Amazon, Costco.com, boutique beauty suppliers and the Bolden website. By making a move to such a significant retailer, they are continuing to provide accessible science-backed products that actually work on melanin-rich skin, a serious gap in the skincare market.

“Ndidi and I are very excited about our Walmart partnership, and the opportunity it presents. It’s a major milestone for us in our mission to make the beauty space more inclusive. Our goal as always is to formulate high-quality skincare products that target the unique skincare concerns of black women like ourselves, and importantly, to offer them at affordable prices,” Co-founder Chidozie expressed. “As Walmart shoppers ourselves, we appreciate Walmart’s dedication to diversity in all aspects of its business.”